institutional advertising中文什么意思

厂商广告

社团机构广告

信誉广告

• institutional:    adj. 1.惯例的，规定的，制度上 ...
• advertising:    adj. 广告(业)的。 an ad ...
• institutional accounting:    机关会计, 事业会计; 社会机构会计

例句与用法

1. Institutional advertising generates the long-term build-up of a bank's name .
   银行形象广告可以长期地建立银行的声誉。
2. The government systematically withdrew official and institutional advertising .
   政府又有计划地取消报刊上登载的官方和公关机构的广告。
3. An institutional advertising approach as means of bank image projection has become particularly relevant .
   银行形象广告为形成银行形象的方法已经具有特别重要的意义。
4. Corporate institutional advertising
   团体社会公共机构广告
5. Institutional advertising is designed either to present information about the advertiser ' s business or to create a good attitude ? build goodwill ? toward the organization
   而广告客户在组织广告中意图是向受众提供相关的信息，以便在公众心目中塑造对本组织的友善度和向往。